1560 products
1560 products
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We are excited to introduce Loretino Monaco racing car - a cute and playful scaled-down version of its big brother (and the very first car in the Playforever collection), Bruno.
In bright and vibrant blue with contrasting white rubber tyres, Loretino Monaco is living proof that size is not everything. Lightweight and easy to hold, yet built to last, just like all Playforever products it is beautifully designed and built to last a lifetime.
A classic heirloom treasure that can be passed on and played with for generations.
Our classic Lou sweatshirt is a soft and wearable favorite made from organic cotton with a hint of stretch. Finished with decorative bow details.
Please note: Sweatshirts up to size 18 months are designed with push buttons on the shoulder for a better fit over tiny heads.
This product contains 90% OCS-certified cotton, certified by CU1094701
Our classic Lou sweatshirt with a decorative sequin pattern.
Please note: Sweatshirts up to size 18 months are designed with push buttons on the shoulder for a better fit over tiny heads.
This product contains 90% OCS-certified cotton
Soft sweatpants with an elastic waist. An easy everyday favorite that is warm and comfortable.
This product contains 90% OCS-certified cotton, certified by CU1094701
Konges Sløjd, Denmark
Our classic Lou sweat dress is a soft and wearable everyday favorite made from organic cotton with a hint of stretch. Designed with a flared skirt, decorative terry cotton patches, and a classic crewneck.
Our swim collection is made from recycled polyester and polyamide, offering UV50+ protection. All the garments are lined for comfort and designed with great elasticity, making them unobtrusive and comfortable like a second skin.
Material: Recycled Polyamide
Our swim collection is made from recycled polyester and polyamide, offering UV50+ protection. All the garments are lined for comfort and designed with great elasticity, making them unobtrusive and comfortable like a second skin.
Material: Recycled Polyamide
Our swim collection is made from recycled polyester and polyamide, offering UV50+ protection. All the garments are lined for comfort and designed with great elasticity, making them unobtrusive and comfortable like a second skin.
Material: Recycled Polyamide
Knitted beanie in a breathable and warm wool quality. Finished in a firm yet flexible rib structure for a comfortable fit.
Composition:
Made in 100% mulesing-free merino wool
The LOULI MITTENS in Total Eclipse feature a sleek, ribbed design crafted from 100% mulesing-free merino wool, providing warmth and comfort. Their deep navy color, complemented by a contrasting cuff stripe, makes them a stylish addition to any winter outfit. Perfect for chilly days, these mittens offer both functionality and a classic look.
Knitted mittens in a soft merino wool quality with rib detailing. Designed with a practical thumb piece.
Made from 100% merino wool
Classic half zip sweatshirt with a raised collar. Made in soft organic cotton that is warm and comfy to wear.
Made from 100% organic cotton
This product contains 100% OCS-certified cotton, certified by CU1094701
Konges Sløjd, Denmark
The softest little puppy made for cuddling and comfort. The Luca Sailor Puppy is dressed in a sailor inspired outfit and is perfectly sized for snuggles.
Made from 100% polyester. The collar is made of 100% cotton.
Suitable from 0m+
Konges Sløjd, Denmark
Timeless and versatile, this offwhite cardigan is designed for layering. Made from 76% organic cotton and 24% polyamide in a fine intarsia knit, it features long sleeves, a dropped shoulder, and a loose fit for effortless style. Ribbed cuffs, a ribbed bottom, and delicate embroidery complete the look. Made thoughtfully in Spain.
Bobo Choses, Spain
Made responsibly in Spain.
Bobo Choses, Spain
Luft was inspired by a very chic 1985 Porsche 911 Carrera 3.2 Targa that Playforever's founder Julian Meagher owned while living in Florence, Italy for 2 years. This car in a beautiful shade of ivory was perfect for buzzing around the hills of Tuscany and most certainly made every school run an absolute pleasure. We started designing the form of Luft without any details whatsoever apart from the wrap-around Targa band which seemed to be the way to go. So, we put all our balls on and went for it knowing full well that countless 911 fans and car designers would be scrutinising our work. Luckily we pulled it off and we are very happy with how it turned out. We plan to make another 911 based on the 80's icon the 930 turbo and we might even make it a slant-nose with a double-scale whale tail. Have a look at our Instagram feed for some more on that.
Meagher's Targa has now been sold to a lovely Danish family who I'm sure will care for her and keep her in beautiful condition.
Luft was inspired by a very chic 1985 Porsche 911 Carrera 3.2 Targa that Playforever's founder Julian Meagher owned while living in Florence, Italy for 2 years. This car in a beautiful shade of ivory was perfect for buzzing around the hills of Tuscany and most certainly made every school run an absolute pleasure.
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